One of the most important things you should possess is a website if you intend to have your own business. Building a website from scratch can be quite a task, and a lot of steps need to be followed and information put into consideration.
If you want to build a website and are unsure how to do so, you can follow us below to understand what procedures are best to put your website in order. Stick to the five steps for your website to kick off.
Is Planning Out Your Website Architecture Important?
It is necessary to build up a pyramid structure of what your website should be. Begin with your homepage at the top, then follow beneath with the most important pages. Then, you can add subcategories to the individual pages.
How to Build a Proper Website
Web hosting is the process of a vendor offering a physical location to store web pages and files. It is pointless to build a website and not move it online with the use of hosting. Based on your website needs, you can get hosting options from several web hosting sites such as free standard web hosting, standard web hosting, shared, and co-location.
Always read the fine print of every web hosting option before applying it to your company as the provider. You can use Digital Trike to recommend hosting options that will suit your business website efficiently.
2. Choose a Domain Name Carefully
Your domain name will be a significant ranking factor of your website regarding the search engine. Make sure your domain name is relevant to your business and easy to remember. It is also advisable to incorporate keywords your clients use in their online search.
The domain name should be your company name or something that is just closely related. Intentionally promoting your brand with keywords will help your website grow naturally and increase your web presence. For example, for a law firm such as Craigg and Swapp Associates, it is appropriate to choose the name of their brand from the names of lawyers to whom the people can directly relate to.
3. Select a Reputable Web Hosting Provider
One of the best decisions you can make when establishing your website is choosing a reliable web hosting provider. Consider the site speed and also the SEO ranking factor. Keep in mind google only tries to deliver websites that meet the requirements they have set for SEO structure and speed.
Your website should measure up to the set standards for it to be relevant for its purpose.
4. Carry Out a Keyword Search
Do keyword research to offer the need of every subject area of your website. You can search for SEO tools to help provide keyword suggestions to steer traffic towards your website. You can use Google Keyword Planner to get started in accumulating your set of keywords.
5. Design for Site’s Speed
A fast loading time creates a good user experience. Do so by:
- Minimizing features that slow downloading time
- Reducing the number of HTTP requests on each page
Creating an SEO Plan Will Save You in the Future
Of all the steps to follow, remember SEO is a long-term and ongoing process. As you work on the other four procedures, plan for a long-term SEO for your website to be in a better ranking position.